5 TIPS TO LAUNCH YOUR BRAND OF SHIRTS ONLINE

Do you have a great interior talent designing garments? Would you like to create your own brand of personalized t – shirts ? Do you have a very good idea but do not know where to start? Do you have a collection and you want to start selling? Today you have many facilities to start your own brand of shirts online and in this article I tell you 5 tips with which you can take the big leap.

It is very common to listen to people who want to sell their designs but do not know what the first step is. How do I start the brand? What designs and collections do I choose? Where the public? In what channels do I commercialize it?

Thinking about this, the startup of printing & personalized t shirts for family created these simple tips to help you start thinking about who engage in the world of digital business.

  1. Choose a collection

The first thing you have to be clear about is the collection you want to launch. It is possible that you have not launched any or you may already be immersed in the sector and already have more than one collection. Choose a collection that you have clear what you want to start working, print and sell. It is an intelligent way to move forward taking firm steps without rushing.

  1. Number of garments and labeling

We already have clear the collection that we are going to launch. Now you have to choose the number of garments you are going to choose by design and its labeling. As before, choose a maximum of 5 designs per garment. That is, 5 of shirts, 5 of sweatshirts and 5 of shirts of shoulders.

The labeling, same. It could be labeled stamped on the garment or textile labeling. In this sense, this decision depends on the order volume. If it is less than 250 items, printing is the best option. On the contrary, if they are more than 250 a textile labeling would be the interesting one.

  1. Printing techniques

This aspect is one of the most important depending on the type of design and the number of garments. I advise you to talk with your online t-shirt printing provider to find out which of the five methods are the ones chosen for each design. Silkscreen, vinyl, transfer, DGT printing or embroidery.

Be clear one detail: it depends on your design that require a type of printing to maintain the quality of the garment. Do not worry about the size or color of the garment. That is secondary and it is better to leave it to the client.

  1. Closed production

This advice is closely related to the previous one. In order to take advantage of and optimize both orders and quality, it is a good idea to opt for a pre-order. Where you do a campaign for each design where you ask your clients to subscribe to the design where it will be produced and sent the following month. “This way, you work on request knowing how much you have and your provider will know which technique is suitable for your design”, says Roberto de OWD – specialists in online merchandising stores.

  1. Sales channels

Where do I market my brand of online shirts? On all the free sales platforms that you can. Obviously, the more sales channels available you will be exposed to a greater volume of users. Etsy, Tictail … any of these platforms is ideal to start with. Any or even all.